Snoop Dogg, the iconic rapper and entertainment mogul, has built a career on being unapologetically himself—but his latest parenting move has fans questioning whether he’s crossed a line. After photos surfaced of his 13-year-old son, Julian, wearing designer chains worth over $50,000 at a high-profile basketball game, social media erupted with criticism.
The Incident That Sparked Outrage
The controversy began when Julian Broadus, Snoop’s youngest son with wife Shante Broadus, was spotted courtside at a Lakers game dripping in iced-out jewelry, including a diamond-encrusted “Broadus” nameplate necklace. Critics quickly pointed out the stark contrast between this display of wealth and Snoop’s past statements about keeping his kids grounded.
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2017 Interview: “I don’t spoil my kids. They gotta earn what they get.”
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2021 Podcast: “My sons ain’t getting no free rides. They cut grass, do chores—real work.”
Yet Julian, who has no public job or business ventures, was flaunting jewelry worth more than the average American’s annual salary.
The Backlash
Fans and parenting experts weighed in:
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“How is a 13-year-old ‘earning’ $50K chains?” – Twitter user @ParentingTruth
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“This is how you raise entitled kids.” – TikTok comment with 50K likes
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“Snoop used to rap about struggle. Now his son’s flexing before he can drive.” – Reddit thread
Even fellow celebrities chimed in. 50 Cent posted a meme mocking the situation: “I guess ‘no free rides’ means free jewelry?”
Snoop and Shante’s Response
Shante Broadus defended their parenting on Instagram:
“Y’all don’t know what we teach our kids. Julian has his own businesses. Stay out our family business.”
Snoop, ever the provocateur, leaned into the drama—posting a video of Julian counting stacks of cash with the caption: “Young Broadus getting to the bag. Haters stay mad.”
The Bigger Debate
This incident taps into a wider cultural conversation:
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Wealth vs. Values: Can you preach humility while spoiling your kids?
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Nepotism Babies: Is it fair to judge celebrity children for luxury they didn’t earn?
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Parenting in the Spotlight: Should famous families be held to different standards?
Where Things Stand Now
Julian has since locked his Instagram, and Snoop has moved on to his next headline-grabbing stunt. But the question lingers: Is this harmless fun, or a parenting fail?